In today’s digital age, children’s affinity for videos, both for entertainment and learning purposes, continues to surge. Contrary to expectations, children are particularly drawn to non-fiction videos, seeking “inspiration, competence, and confidence.” This penchant for non-fiction content unveils an untapped potential for Educational Technology (EdTech) to further enrich the learning experience.
This blog explores why children connect more profoundly with live videos than educational software, delving into the unique emotional and cultural dynamics that make live video a captivating educational tool.
Emotional and cultural connection
Children’s inclination toward video content, particularly non-fiction, is rooted in their ability to emotionally and culturally relate to what they see. Education, beyond being an exchange of information, is a transfer of culture. Live videos, by featuring real people engaged in real activities, become a powerful conduit for cultural transmission.
This emotional and cultural resonance makes it easier for children to absorb information when presented by relatable figures.
Live video vs. educational software
Live video captures children’s attention in a distinctive and personal manner, fostering a sense of connection with the presenter. At Lingokids, live-action videos have proven to be a hit.
The effectiveness of live video in holding children’s interest surpasses that of traditional educational software, providing a dynamic and interactive medium for learning.
The future of educational technology
As the popularity of videos continues to dominate online spaces, it is foreseeable that videos will play an increasingly significant role in educational technology. The allure of watching real people engaging in real activities aligns seamlessly with children’s preferences.
In the coming years, videos are poised to integrate further into educational technology, offering an immersive and authentic learning experience that resonates with the evolving needs and preferences of young learners.
The rise of live video in educational technology marks a transformative shift in how children engage with learning content. The emotional and cultural connection established through live videos enhances the learning experience, making it more relatable and enjoyable for young minds. As live videos take center stage, it’s evident that this dynamic medium will continue to shape the future of educational technology, providing an authentic and captivating way for children to explore, learn, and connect with the world around them. So, let’s roll those cameras and embrace the educational potential of live video!
More about Lingokids
Find more games, songs, and activities in the Lingokids app! The Lingokids universe provides original, award-winning, interactive content for kids, transforming how kids can learn. Lingokids creates games, songs, podcasts, videos, and activities that blend educational subjects with modern life skills to spark curiosity, imagination, and success in school—and beyond!
So, are you interested in learning more about how Lingokids helps families raise amazing kids? Download the app and check out more content on our YouTube channels.



